Marketing and Advertising of the 2016 Election [Update]

Marketing and Advertising of the 2016 Election [Update]

Craig HueyCulture Wars, Media Leave a Comment

So, who’s winning the Email, Twitter, Social Media, Campaign Warchest Wars Now?

The numbers have tilted surprisingly in Donald Trump’s favor.

The Campaign Warchest.

Hillary Clinton has outraised Trump by hundreds of millions:

Hillary Clinton: $631 Million

Donald Trump: $279 Million

What about Social Media and Marketing? (Credit: ReturnPath.com)

return-path-lists

Email Size:

11-04-16-email-size

Emails Opened:

11-04-16-emails-opened

Delete Without Opening Rate:

11-04-16-delete-without-opening-rate

Delivered to Spam:

11-04-16-spam

Complaint Rate:

11-04-16-complaint-rate

Facebook Followers:

Hillary Clinton: 7,868,793

Donald Trump: 11,978,703

Twitter Followers:

Hillary Clinton: 10.2 Million

Donald Trump: 12.9 Million

Pretty incredible, huh?

What do you think? Email me at craig@electionforum.org.

Leave a Reply

Your email address will not be published. Required fields are marked *