social media

Behind the Curtain: Biden/DNC’s Odd New $25 million Marketing Campaign [See Ads Below]

Craig HueyMarketing, Media, Social

Political insiders are surprised that Biden is spending over $25 million on YouTube, TikTok, and Instagram videos and broadcast and cable TV months before the election, something candidates don’t do. As a 108 Award-winning marketing expert, I’m not surprised, just worried. The Biden campaign is ignoring traditional campaign consultants, who would never run such ads so early or use his …

Political nterview

Political Marketing Breakthrough Success: 7 Advanced Strategies to Winning an Election

Craig HueyElection, Government, Congress, and Politics, Marketing, Politics

The difference between a winning political candidate and a losing political candidate… is usually the strategy of the marketing that mobilizes an organized Get-Out-The-Vote (GOTV) campaign. The election of 2024 isn’t about policy, impressions, clicks, publicity, personality, billboards, or signs… it’s about mobilization of the voter to get one more vote than your opponent. Today’s political marketing is in some …

Presidential Election 2024

Tactics: Shocking Ways the Presidential Election Will Be Different Because of its Marketing and Advertising [Must Read Book] Copy

Craig HueyElection, Marketing, Social

The upcoming presidential election is going to be decided by three things: Creating a strong message Delivering that message effectively to specifically targeted voters using advanced marketing techniques Tying the marketing campaign to a Get-Out-the-Vote (GOTV) effort The fusion of digital marketing and direct mail has made it possible to target voters – and get a response – like never …

Presidential Election 2024

Tactics: Shocking Ways the Presidential Election Will Be Different Because of its Marketing and Advertising [Must Read Book]

Craig HueyElection, Marketing, Social

The upcoming presidential election is going to be decided by three things: Creating a strong message Delivering that message effectively to specifically targeted voters using advanced marketing techniques Tying the marketing campaign to a Get-Out-the-Vote (GOTV) effort The fusion of digital marketing and direct mail has made it possible to target voters – and get a response – like never …

Natural Expo poster

Health and Wellness Marketing Alert

Craig HueyConferences, Healthcare, Marketing

I’m going to be speaking at a health and wellness conference — the largest in the nation. It’s called Natural Products Expo East. My topic will be 9 New Surprising Direct to Consumer Trends For 2022-2023. In this session, you will learn the latest direct to consumer marketing strategies and techniques that are working best, which to avoid, and have an understanding …